Coming Attraction: How to Market on Twitter, A View from the Corporate World

December 12, 2009

How to Market on Twitter, A View from the Corporate World

Twitter is one of the most popular social media of recent times to promote your activities. To successfully engage with existing as well as potential customers on Twitter requires both the right strategy and a series of small best practices.

Undoubtedly, Twitter is an Increasingly Important Part of Social Media Marketing

In a recent article published on Mashable, Twitter Was Declared Most Popular English Word of 2009. Driven by the desire to connect with consumers, many brands are delving into Twitter. While some marketers still view Twitter as a new and intimidating environment, success on Twitter can be achieved by having a clear objective and adhering to some best practices.

To be Continued…

Posted by Francine | Filed Under Blog, Collaboration, Marketing and Selling, social media | 1 Comment

Catapult Your Marketing Success Using Joint Ventures

December 12, 2009

There are many ways to make money on the internet. All methods however, come with a price-tag. For starters, you will probably need to purchase basic business software and relevant learning materials. Planning and developing your ideas will definitely require dedication and perseverance all along the way.

One of the best methods for starting or growing your business is to partner with other marketers so that you can reach larger target audiences.

These joint ventures or “JV’s” can take-on many different forms. Some are as simple as promoting each other’s newsletters, while others may be more complex partnerships with cross-promoting of complimentary products. Some JV’s even involve starting entirely new projects from scratch.

Joint Ventures are a powerful tool for expanding business in many areas. So, what is stopping ‘you’ from using this technique to expand your business?

For many new marketers, starting a JV can be a frightening task, especially when it comes to contacting other marketers.

Too often, many marketers appear to be “spamming,” when they are really just seeking other JV partners. Here are some tips that may help you along the way:

1. Get to know your potential JV partners.

If you start emailing everyone on your list of potential partners, chances are you will be considered a common spammer. You won’t get the partners you want, or even worse, may destroy your reputation in the process.

Instead, subscribe to your potential partner’s newsletter and check out their websites and blog. Get to know them a little bit before approaching them with a proposal.

2. Go slowly when approaching potential partners.

Let’s face it, everyone likes a little flattery. When contacting your potential JV partner, treat them like your “first date.” Be courteous and complimentary. Tell them the things you like about their business. Join their newsletter and tell them you think it is awesome, and why. You will be surprised at how much attention you receive by using a little well placed flattery as you proceed to develop your relationships with potential JV partners.

3. Your financial estimates should always be realistic.

Don’t promise what you can’t deliver. Be honest with your potential partners. Explain your proposal and benefits in realistic terms, but don’t hype. Be honest, open and sincere.

Getting a Joint Venture off the ground doesn’t have to be scary if you start by following the three simple steps given above.

Get going and get growing today!

Posted by Francine | Filed Under Blog, Collaboration, Marketing and Selling, Uncategorized | Leave a Comment

DARE to Attract Abundance

December 6, 2009

DARE to Worry Less so YOU can Attract Abundance.

Although worrying seems to be part of our every-day human experiences, it’s certainly one of the worst parts. To begin with most of the things we worry about never actually come to pass - we simply distract ourselves from whatever good things are around us in the moment at hand. And frighteningly, the law of attraction says that what we focus on will naturally expand.

So how do we attract abundance? Quite simply, it means we must all of our strength to consciously set aside worry and instead, focus on our dreams and our goals.

We must intentionally see the joy around us and grab every wonderful opportunity each day. Although it may not prevent bad things from happening, you will definitely have a more wonderful experience in between them.

Dare to stop all negative thoughts for one day!

Posted by Francine | Filed Under Blog, Francine Shares, Uncategorized | Leave a Comment